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Girdley's Letter
Business books that actually work

Business books that actually work

We should have more pamphlets.

Hype is not product-market fit

Hype is not product-market fit

Scarcity sells... until it doesn’t.

$1B case study: How Lululemon lost its edge

$1B case study: How Lululemon lost its edge

Nothing is untouchable

ANNOUNCEMENT: We’re taking a page out of Amazon’s playbook

ANNOUNCEMENT: We’re taking a page out of Amazon’s playbook

Announcing the new Union Media.

The power of staying in your lane

The power of staying in your lane

It’s all about the fish.

3 lessons from a $3B bankruptcy

3 lessons from a $3B bankruptcy

Don’t confuse growth for viability.

How to think fresh about your business

How to think fresh about your business

Five easy paths to insight and clarity.

How a $20 bet made a 6-figure podcast

How a $20 bet made a 6-figure podcast

What if Casey bunted?

Worst (and best) PMF on a Mexican beach

Worst (and best) PMF on a Mexican beach

The easiest “no thanks” ever

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